This is Major General V.T. Mathew who is the GOC K&K Sub Area who is leading the relief work in Waynad He is a product of Sanik School Kazhakootam and is fully committed to his job, and seen as present with the men doing the recovery of every single dead family member inspite of the continuous rains.

Rank badges attract unnecessary media attention in such murky situations, hence not wearing Badges of Rank.